French bistro chair in Paris, Tour Eiffel like

The Fermob company has built a replica of the Eiffel Tower for his 125 years birthday…


Eiffel Tower has found its little sister on its 125th birthday. Fermob, has constructed a replica of Paris' most well-known landmark using red bistro chairs, placing the installation on Champ de Mars for a free show for tourists.
The mini-Eiffel Tower stands 13 meters high and has been built using 324 of the iconic chairs (referring to the 324 meters of the Eiffel Tower). The mini-me is located in spitting distance of Gustave Eiffel’s iconic tower on Champ de Mars and has been erected just in time for the busiest period of tourism within the French capital (until july, 7th).

PR under the shadow of the Eiffel Tower in PAris
So, tourists travelling to Paris, France, will see the Eiffel Tower now showcasing another masterpiece with Fermob's 125th anniversary tribute to Gustave Eiffel's famous tower.
One is an iconic piece of history and an exceptional feat of engineering, while the other is an immutable day-to-day object that remains as practical as ever. Simple and solid, the Bistro chair was very popular among lemonade sellers at the end of the 19th century.

The Eiffel Tower and Fermob’s Bistro chair share much in common: both are made from steel, both are iconic examples of industrial know-how, and both celebrate their 125th birthday this year.

"I am convinced that Gustave Eiffel, who said 'iron is the material of ideas,' to show the infinite creative potential of this material, would have been pleased with this nod to him," Bernard Reybier, CEO of Fermob, told International TV.

Enjoy and tweet : #2toursaParis, #125Bistro...

More about...

Photographers | Photos Reportages
Another look : La Tour Eiffel voit double.... | Fermob fait le buzz à l'ombre de la Tour Eiffel